Revolutionary Road of Reflection
Revolutionary Road of Reflection
A responsive installation art project inspired by Sam Mendes' 2008 film Revolutionary Road, reflecting the emotional impact of the film’s major themes and depicting the clash between dreams and reality.
A responsive installation art project inspired by Sam Mendes' 2008 film Revolutionary Road, reflecting the emotional impact of the film’s major themes and depicting the clash between dreams and reality.
TOOL
TOOL
Photoshop
Photoshop
Illustrator
Illustrator
MEDIUM
MEDIUM
Installation art
Installation art
Lenticular cards and Mirror
Lenticular cards and Mirror
DURATION
DURATION
OCT - NOV 2022
OCT - NOV 2022
BACKGROUND
BACKGROUND
BACKGROUND
Torn between dreams, expectations, and reality
Torn between dreams, expectations, and reality
Torn between dreams, expectations, and reality
This responsive installation art project is inspired by Sam Mendes' 2008 romantic drama film, Revolutionary Road, depicting the collision of dreams and reality. The installation comprises 20 lenticular-printed cards with contrasting images on the front and mirrors on the back, installed at different heights to create an interactive experience reflecting the themes of hope and despair explored in the movie. The project overall aims to highlight the stark contrast and despair experienced when torn between dream, expectations, and reality.
This responsive installation art project is inspired by Sam Mendes' 2008 romantic drama film, Revolutionary Road, depicting the collision of dreams and reality. The installation comprises 20 lenticular-printed cards with contrasting images on the front and mirrors on the back, installed at different heights to create an interactive experience reflecting the themes of hope and despair explored in the movie. The project overall aims to highlight the stark contrast and despair experienced when torn between dream, expectations, and reality.
This responsive installation art project is inspired by Sam Mendes' 2008 romantic drama film, Revolutionary Road, depicting the collision of dreams and reality. The installation comprises 20 lenticular-printed cards with contrasting images on the front and mirrors on the back, installed at different heights to create an interactive experience reflecting the themes of hope and despair explored in the movie. The project overall aims to highlight the stark contrast and despair experienced when torn between dream, expectations, and reality.
APPROACH
APPROACH
APPROACH
Initial Steps
Initial Steps
Initial Steps
The first step was to identify the overall picture and journey map of my project.
The first step was to identify the overall picture and journey map of my project.
The first step was to identify the overall picture and journey map of my project.
IDEATION
IDEATION
IDEATION
Creating a moodboard
Creating a moodboard
Creating a moodboard
Inspired by Revolutionary Road, I chose lenticular printing to capture the film's duality and contrasting dreams. Like the (main characters) Wheelers' divergent visions, lenticular prints create depth from various angles.
Each response will be depicted on 20 lenticular cards, forming an installation that invites viewers to look up, echoing the film's theme of hope. This setup enhances the experience and connects directly with the film's profound themes.
Inspired by Revolutionary Road, I chose lenticular printing to capture the film's duality and contrasting dreams. Like the (main characters) Wheelers' divergent visions, lenticular prints create depth from various angles.
Each response will be depicted on 20 lenticular cards, forming an installation that invites viewers to look up, echoing the film's theme of hope. This setup enhances the experience and connects directly with the film's profound themes.
Inspired by Revolutionary Road, I chose lenticular printing to capture the film's duality and contrasting dreams. Like the (main characters) Wheelers' divergent visions, lenticular prints create depth from various angles.
Each response will be depicted on 20 lenticular cards, forming an installation that invites viewers to look up, echoing the film's theme of hope. This setup enhances the experience and connects directly with the film's profound themes.
EMOTIONAL RESPONSES
EMOTIONAL RESPONSES
EMOTIONAL RESPONSES
From mindmap to visualization
From mindmap to visualization
From mindmap to visualization
From the ideation process, I visualized the emotional response words through design. For each word, I created a mindmap of associated images and concepts. This exercise guided my decisions, focusing on how to use contrast to reflect the stark reality-versus-dream themes of the film.
From the ideation process, I visualized the emotional response words through design. For each word, I created a mindmap of associated images and concepts. This exercise guided my decisions, focusing on how to use contrast to reflect the stark reality-versus-dream themes of the film.
From the ideation process, I visualized the emotional response words through design. For each word, I created a mindmap of associated images and concepts. This exercise guided my decisions, focusing on how to use contrast to reflect the stark reality-versus-dream themes of the film.
INSTALLATION DIRECTION
INSTALLATION DIRECTION
INSTALLATION DIRECTION
Finding location for the installation
Finding location for the installation
Finding location for the installation
From different and various locations, “Kirinji Studio” (Seoul, Korea) was selected, in consideration of how it aligns with the overall mood of the movie and how the monotone atmosphere of the studio enhances the illustration of the sense of stillness, of calm and peaceful environment yet to be disturbed.
From different and various locations, “Kirinji Studio” (Seoul, Korea) was selected, in consideration of how it aligns with the overall mood of the movie and how the monotone atmosphere of the studio enhances the illustration of the sense of stillness, of calm and peaceful environment yet to be disturbed.
From different and various locations, “Kirinji Studio” (Seoul, Korea) was selected, in consideration of how it aligns with the overall mood of the movie and how the monotone atmosphere of the studio enhances the illustration of the sense of stillness, of calm and peaceful environment yet to be disturbed.
FINAL
FINAL
FINAL
Full interactive experience
Full interactive experience
Full interactive experience
Walk-through of the entire installation.
Walk-through of the entire installation.
Walk-through of the entire installation.
APPENDIX
APPENDIX
APPENDIX
Behind the scenes
Behind the scenes
Behind the scenes
Fast-forward play of the entire installation process.
Fast-forward play of the entire installation process.
Fast-forward play of the entire installation process.
HOW MIGHT WE?
Problem Statement
While the Guggenheim Museum's official website offers in-depth guides and assistance, the on-site experience falls short, leading to frustration and limited engagement for visitors.
What are the existing pain points during in-person visits to the Guggenheim?
How can visitors interact and augment their experience at the museum?